Muff Waders – What Happened After Shark Tank

Best friends Taylor Ness and Garret lamp approached the Shark Tank with their raunchy Muff Waders in search of a %25,000 investment for a 25% stake in their business.

The pitch was met with some excitement but ultimately, the Sharks all declined to invest in the company as they did not see it going very far or fitting in with their portfolios.

However, Muff Waders weathered the Covid storm and have continued to grow and prosper at a slow and steady pace.

Muff Waders Quick Facts

Name:	Muff Waders
Pitch:	Beer holding overalls
Entrepreneur:	Taylor Ness and Garret Lamp
Asked for:	$25,000 for 25%
Deal:	None
Shark:	None
Monthly income:	$40,000

What are Muff Waders?

Muff Waders are bibbed overalls that can hold a six-pack of beer! These are intended for easy access drinking at tailgates and music festivals but also for storing some break drinks during your weekend yard clean-up.

The bibbed overalls have lined compartments for bottles and cans that keep the beverage concealed and, more importantly, cool!

The Muff “Waders” are not waders at all. The process of waterproofing the items was going to be too costly. The pair landed on the name Muff Waders because it was saucy, silly, and fun.

Who are Taylor Ness and Garret Lamp?

The two friends have their hands in a number of trades from flipping houses, to being electricians, to farming. The two had been life-long friends and it made sense to be business partners.

Taylor Nees loved a good drink and found it irritating that he could not bring his own into stadiums and keep it nice and cool. After a night of drinking, he found a scrunched-up napkin that he had drawn a blueprint on for Muff Waders.

He called up his friend Garret Lamp and so, Muff Waders were invented.

What happened during the pitch?

Taylor Nees and Garret Lamp walked onto the Shark Tank set and asked for a $25,000 investment for a 25% stake in the company.

The Muff Waders cost $35 to make and retailed for $55 initially and upon coming to Shark Tank, they had made $54,000.

Initially, the Sharks were interested and excited by the product purely from a gimmicky standpoint. However, they did not see a future for the product and all jumped ship.

Watch a recap of the pitch here.

After Shark Tank

With the promotional boost that comes from being on Shark Tank, Muff Waders raised a further $10,00 on Kickstarter to aid their launch.

Now the overalls cost $85 and are sold on the Muff Waders website.

In addition to the Muff Waders, there are also Muff ‘Spenders which retail at $55 and other merchandise such as shirts, caps, and patches.

During the Covid pandemic, Muff Wader’s manufacturer went under and the team struggled a bit. However, they weathered the storm and expanded with new products.

Conclusion

Muff Waders made a ‘splash’ on Shark Tank and even though they did not secure one of the venture capitalist’s investments, they have continued to grow on their own terms in their home state of Iowa.