Oakshell Headbands Net Worth 2022 – What Happened After Shark Tank?
What Is Oakshell?
Ooakshell is a company that makes free-sized headbands (doubling as COVID-friendly masks) that are dyed by hand to be completely distinctive and individual, and can be worn with a wide or narrower look.
The founder of Oakshell , Mika, very cleverly tested her product out in the market through Etsy and then started selling directly through her own website.
How Did the Oakshell Shark Tank Appearance Go?
Mika gave a stellar performance and had the sharks (even the guys) trying on her headbands as this video review of the show, by Joe Pardo shows.
She told the story of how she developed the Oakshell headband due to needing to cover up her own mortifying hair loss after having her second child.
She then went on to share how her first year of sales yielded a turnover of $12 000 in 2019 which shot up to $245 000 in 2020.
The burning question was then posed about her2021 year to date sales which Mika revealed to be a whopping $386 000. And the best part of her success is that she has a returing customer rate of 81%
Shark Tank Appearance
Emma was very taken with Mika’s story and made an offer – Mika didn’t even have to prompt the sharks to put their offers on the table.
Emma offered $150 000 for a 20% share. Mika couldn’t hold back her emotion and was totally overwhelmed by the prospect of an offer.
After composing herself she tried to negotiate a lower share percentage but after Emma explained in no uncertain terms how she would help to take Oakshell to greater heights she accepted.
What Is Oakshell Headbands Net Worth & Breakdown?
Company Name |
Oakshell |
Founders |
Mika Bertholdo |
Shark Tank Appearance |
Season 13 Episode 22 |
Requested Investment |
$150000 for a 10% Share |
Shark |
Emma Grede |
Equity |
20% |
Investment |
$150 000 |
Location |
Dallas, Texas |
Net worth |
$1.5 *estimated |
What’s Happening at Oaksell Headbands Today?
According to the website things at Oakshell are going very well!
Their shop has a myriad of hairband options with plain colors and brightly hand-dyed options that include all the colors imaginable to match any outfit.
The rings that are used to tie the headbands are also available in different colors to match any outfit. Quite a few styles are actually sold out so sales must be booming.
The patent for this product is still pending but should be awarded soon.
CONCLUSION
So who would have thought that something as embarrassing as chronic hair loss could lead to a successful business like this being born?
Mika managed to take a problem and turn it into and amazing opportunity.
I myself am quite particular about coordinating the colors of my clothes and accessories so Oakshell headbands were made for me.
And for the guys out there, you can have a mask that matches every outfit that you have too.